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reports/2025-10-20.md

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2025-10-20

Goals

Develop multiple logo concepts for Al Shihry and explore varied visual directions to find the strongest brand mark.

Process

  • Worked on several logo concepts for Al Shihry.

  • Spent significant time on ideation and inspiration, sketching and experimenting with multiple styles and approaches to discover the most suitable direction.

  • Tested different visual treatments and compositions to evaluate scalability and brand fit.

Problems

  • The ideation phase was time-consuming due to extensive exploration of concepts and iterations.

  • Needed extra time to ensure each idea was sufficiently developed for review.

Conclusion

  • Produced multiple well-developed logo concepts that capture different stylistic directions for Al Shihry.

  • Next step: shortlist the top concepts for refinement and prepare presentation mockups for stakeholder feedback.