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25 changed files with 420 additions and 4 deletions

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2025-09-28
# Goals
Profile Agency
Video
- Profile Agency
- Video
# Process
- Done
- Done
# Problems
# Conclusion
# Daily Work Report
# Daily Work Report
- Completed the **Reel video** and finalized edits on the **Agency Profile**, which is now ready.
- Researched and developed **presentation ideas** focused on the football industry. The goal is to create a client-facing presentation that clearly demonstrates:
- The services we provide in this field.
- What is new and unique in our approach.
- Worked on developing **visual identities and design concepts** that will enhance our portfolio.
- Started with the first brand concept: **Aero**.

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2025-09-29
# Goals
- Aero Tennis ( Branding )
- Logo / Mockups / Profile Picture / Cover
- Posts Social Media
# Process
- Logo Done
- Profile Picture Done
- Cover Done
- Mockups Done
- Posts Social Media Done ( 7 of 9 )
# Problems
# Conclusion
# Daily Work Report
- Focused on the **Aero Tennis brand** today.
- Worked on the **concept of presenting and showcasing the brand on social media**.
- Created an **Instagram template** that will serve as a standard layout for future brands.
- Designed key visual assets, including:
- Logo
- Posts
- Mockups
- Banner
- Cover
- Profile picture
- From a **visual perspective**, the Aero brand is now completed.
- Remaining tasks include delivering the **client services package**, such as:
- Reports
- Advertising campaigns
- Demonstrating full brand management from **A to Z**.

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2025-09-30
# Goals
- Portfolio
- Aero Brand Posts ( 9 of 9 ) Done Brand
- OLD MNY Bradning ( Done )
- REDGVA Company ( Done )
- El Rais Hammedo Restaurant SeaFood ( Done )
# Process
- Completed the remaining **two posts** for the **Aero brand**.
- Created a **profile picture** for the brand.
- Started work on the **OLD MNY brand** and finalized:
- Posts
- Logo
- Color palette
- Continued building the **portfolio** with case studies from companies we have worked with, including:
- **El Reys Hamido** (Seafood Restaurant)
- **REDGVA Real Estate**
- Provided support with **icon design** and made minor **website adjustments** in collaboration with Omar.
# Problems
rabna maygyb mashakel
# Conclusion

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2025-10-01
# Goals
- 3 posts
- EgyCallers Template
# Process
- Worked on **Zedia posts**, completing three posts and progressing on the fourth.
- Created a **template for EgyCallers** to showcase within our portfolio.
- Assisted **Omar** with minor tasks on the website.
- After the meeting, focused on **strategizing ways to strengthen the company and our organization as a whole**.
- Proposed an idea that was well-received.
- Will continue **researching and developing a specialized plan** in the football and clubs sector.
# Problems
# Conclusion

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2025-10-02
# Goals
- 3 posts
# Process
Completed three posts for the Zedia brand.
# Problems
Faced time management issues due to the current Instagram layout/system being used.
# Conclusion
Zedias visual content progressed with three finalized posts.

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2025-10-05
# Goals
- 3 posts
# Process
- Worked on **three posts for the Zedia brand**, starting from the **concept development**, selecting the **tools and materials**, and designing the final visuals.
# Problems
- No issues encountered during todays work process.
# Conclusion
- Successfully completed the creative process for three Zedia posts with smooth workflow and consistent visual quality.

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2025-10-06
# Goals
- Business Card
- 3 posts
# Process
- Worked on the **business card for the Zedia brand**.
- Initially designed it in **Photoshop**, then converted it to **Illustrator** to make it suitable for printing.
- Also worked on **three additional Zedia posts**, focusing on maintaining design consistency and alignment with the brand identity.
# Problems
- No major issues encountered during todays tasks.
# Conclusion
- The **Zedia business card** is now print-ready and aligned with professional standards.
- Continued progress on **Zedias social media visuals**, keeping the overall aesthetic unified and on-brand.

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2025-10-07
# Goals
3 posts
# Process
- Worked on **three posts** for the **Zedia brand**.
- Started experimenting with and training on **AI video tools** to enhance future company projects and overall creative capabilities.
# Problems
- No significant issues faced during todays work.
# Conclusion
- Continued progress on **Zedias content development**.
- Gained initial experience with **AI video tools**, which will be valuable for improving the companys production quality and workflow efficiency.س

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2025-10-12
# Goals
- 3 posts
# Process
- Worked on **three posts** for the **Zedia brand**, from concept to final visuals.
# Problems
- No issues encountered during todays tasks.
# Conclusion
- Successfully completed three Zedia posts, maintaining brand consistency and quality.

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2025-10-13
# Goals
- 3 posts
# Process
- Worked on **three posts** for the **Zedia brand**.
- Collaborated with **Omar** on his video project and created **two supporting images** for it.
# Problems
- No issues encountered during todays work.
# Conclusion
- Completed three Zedia posts and contributed visual assets to Omars video project, enhancing overall production quality.

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2025-10-14
# Goals
- 1 post
# Process
- Worked on **one post** for the **Zedia brand**, from concept to final design.
# Problems
- No issues encountered during todays work.
# Conclusion
- Successfully completed one Zedia post, maintaining brand consistency and visual quality.
s

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2025-10-15
# Goals
- Create a new post for the **Zedia brand**.
- Explore and understand **AI video tools and models** to improve future production capabilities.
# Process
- Designed and completed **one post** for the **Zedia brand**.
- Spent time working with **AI video tools**, experimenting with different models to understand their functionality and potential applications.
# Problems
Faced some **time challenges** while exploring the AI models due to the learning process and complexity of the tools.
# Conclusion
- Successfully completed the Zedia post.
- Gained **basic understanding and background knowledge** of AI video models, which will help accelerate learning and improve future workflows.س

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2025-10-16
# Goals
- Develop a **new visual style** for **Zedias social media posts**.
- Maintain consistency across multiple designs.
- Attend the scheduled team meeting.
# Process
- Created **three posts** for the **Zedia brand** using a **new design style and layout approach**.
- Participated in a **30-minute meeting** to discuss ongoing projects and updates.
# Problems
No major issues encountered during todays work.
# Conclusion
- Successfully introduced a **new post style** for Zedia, ensuring alignment with the brands direction.
- Completed three visuals and contributed to team discussions during the meeting.

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2025-10-17
# Goals
- Attend the **Vanilla project meeting**.
- Continue work on the **Vanilla project setup and strategy**.
- Work on **Al-Shihry client** profile company.
- Collaborate on the **Vanilla proposal** with Sameh.
# Process
- Although today was officially a day off, I was asked to come in and handle some essential tasks.
- We met at **2:00 PM** to review and organize the Vanilla project progress and structure.
- Accompanied **Mr. Mohamed El-Shaer** to the companys main office to continue working on the Vanilla project.
- Worked on **Al-Shihrys Profile Company**, preparing and organizing the document professionally.
- Collaborated with Sameh to finalize the **Vanilla proposal** and ensure all details were aligned.
- The workday concluded at **7:00 AM** after completing all scheduled and additional tasks
# Problems
- No problems encountered.
# Conclusion
Despite it being an off day, all assigned and additional tasks were successfully completed. Productive meetings and progress were made across both **Vanilla** and **Al-Shihry** projects, ensuring smooth workflow and readiness for upcoming steps.

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2025-10-19
# Goals
- Continue experimenting with **AI video generation tools** to enhance the companys creative capabilities.
- Develop engaging content for **Zedia** and brainstorm new marketing ideas for the company.
- Contribute to the **Shehri brand identity** design and assist in content production.
# Process
- Continued the learning process with the **AI video generator**, creating **three videos**, one of which was used by **Omar**, resulting in a finalized video.
- Designed **one post** for the **Zedia brand**.
- Developed a **marketing campaign idea** for the company:
- Launch an ad announcing that, _“To celebrate our launch in Egypt, the first three clients get one month of our services for free.”_
- The plan is to **select only one client**, but mentioning three will increase engagement and reach.
- The free month offer includes a **three-month contract condition** — if the first month yields no results, the client can terminate without any fees.
- If results are achieved, the client continues for **three months with one month discounted**.
- Worked on the **Shehri brand identity**, laying down the foundation for the **logo and visual style**.
- Assisted **Omar** during the **video shoot with Mr. Mohamed El Shaer**.
# Problems
No major issues faced today, but AI video generation still requires further practice and testing for optimization.
# Conclusion
- Successfully created multiple AI-generated videos and contributed to visual and strategic projects.
- Developed a **strong campaign idea** that can attract new clients and showcase our marketing creativity.
- Progressed on **Shehris identity design** and supported the team in content production.

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2025-10-20
# Goals
Develop multiple logo concepts for **Al Shihry** and explore varied visual directions to find the strongest brand mark.
# Process
- Worked on **several logo concepts** for Al Shihry.
- Spent significant time on **ideation and inspiration**, sketching and experimenting with multiple styles and approaches to discover the most suitable direction.
- Tested different visual treatments and compositions to evaluate scalability and brand fit.
# Problems
- The ideation phase was **time-consuming** due to extensive exploration of concepts and iterations.
- Needed extra time to ensure each idea was sufficiently developed for review.
# Conclusion
- Produced multiple well-developed logo concepts that capture different stylistic directions for Al Shihry.
- Next step: shortlist the top concepts for refinement and prepare presentation mockups for stakeholder feedback.

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2025-10-21
# Goals
- Adjust the dimensions of the **business card** and **ID card** for **Zedia**.
- Assist **Sameh** in setting up the companys **WhatsApp Business account**.
# Process
- Modified the **business card and ID card sizes** to ensure proper alignment with printing and display standards.
- Collaborated with **Sameh** on configuring **WhatsApp Business**, gathering and organizing data about the companys services to present them effectively.
# Problems
- Faced an **electricity outage** in the middle of the day, which caused an interruption in the workflow.
- This issue affected productivity, highlighting the need for a backup solution to maintain work continuity during power cuts.
# Conclusion
- Successfully completed the required design adjustments for **Zedia** and contributed to the setup of **WhatsApp Business**.
- Despite the temporary interruption, the main daily objectives were achieved, and progress remained consistent.

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2025-10-22
# Goals
Develop the **branding** for **Al-Shihry**, ensuring a professional and cohesive visual identity that aligns with the companys vision.
# Process
- Worked on designing key **visual identity elements** for the **Al-Shihry brand**, including exploration of suitable styles, colors, and typography.
- Focused on building a **comprehensive brand concept** that reflects the companys values and premium image.
# Problems
- No issues encountered during todays work.
# Conclusion
Significant progress was made in developing **Al-Shihrys visual identity**, establishing a strong creative foundation for the upcoming design stages.

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2025-10-23
# Goals
- Develop the **branding direction and visual style** for **Al-Shihry**, setting the foundation for future projects.
- Work on **Vanillas social media designs** to enhance its online presence.
# Process
- Developed the **visual style and creative approach** for **Al-Shihry**, defining the artistic direction to be followed in upcoming branding materials.
- Created **social media content** for **Vanilla**, ensuring alignment with its brand identity.
- Assisted **Omar** with multiple tasks related to his daily projects and creative workflow.
# Problems
No issues encountered during todays work.
# Conclusion
- Significant progress made in refining **Al-Shihrys brand direction** and creative consistency.
- Completed **Vanillas social media visuals** successfully.
- Strengthened **team collaboration** through active support and coordination.

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2025-10-26
# Goals
- Develop **new marketing ideas** for the **Vanilla** brand.
- Create a **proposal** in collaboration with **Sameh**, where he handled the coordination and planning, and I worked on the **visual and design direction**.
- Work on a **proposal** for **Helnan Hotel Antoniades**.
- Develop a **decor concept idea** for **Vanilla** that reflects its visual identity and aesthetic style.
# Process
- Developed **several promotional ideas** for **Vanilla** to enhance engagement and brand visibility.
- Created a **joint proposal** with **Sameh**, combining strategic planning with strong visual presentation.
- Designed a **comprehensive proposal** for **Helnan Hotel Antoniades**, showcasing our professional marketing and branding approach.
- Worked on a **decor concept** for **Vanilla**, aligning with the brands personality and visual identity.
# Problems
- No issues encountered during todays work.
# Conclusion
- Successfully completed **two professional proposals** for **Vanilla** and **Helnan Hotel Antoniades**.
- Achieved a strong **coordination between visual and strategic aspects** of the projects.
- Introduced a **creative decor concept for Vanilla**, adding depth and innovation to the brands visual direction.

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2025-10-27
# Goals
Work on **Vanilla Cafe** and **Helnan Antoniades Palace Hotel** from the creative and social media foundation perspective.
# Process
- Developed initial **ideas and creative directions** for both Vanilla Cafe and Helnan Antoniades Palace Hotel.
- Focused on setting up the **social media foundations**, including concept direction, tone, and positioning for each brand.
- Began outlining potential strategies to build strong and distinctive presences for both projects online.
# Problems
- No problems encountered.
# Conclusion
Progress was made on the creative and strategic setup for both Vanilla and Helnan Antoniades Palace Hotel, laying the foundation for effective social media positioning and future campaigns.

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# Goals
- Continue working on the **Vanilla project**.
- Complete the remaining **tasks assigned by Weam**.
- Proceed with the **Helnan Antoniades Palace Hotel project**.
# Process
- Worked on the Vanilla project, focusing on creative direction and ongoing development.
- Completed all pending tasks assigned by Weam efficiently.
- Continued progress on the Helnan Antoniades Palace Hotel project, building on previous ideas and refining the social media foundation.
# Problems
- No problems encountered.
# Conclusion
All assigned tasks for the day were completed successfully. Progress was made on both the Vanilla and Helnan projects, ensuring consistent workflow and alignment with the teams objectives.

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# Goals
- Work on the **presentation and creative assets** for **Helnan Antoniades Palace Hotel**.
# Process
- Focused on designing and structuring the presentation for Helnan Antoniades Palace Hotel.
- Created **13 fully designed pages**, ensuring consistent branding, layout balance, and visual storytelling aligned with the hotels luxury image.
- Developed and refined creative assets to support the presentation, including visuals and design elements that highlight Zedias marketing direction for the project.
# Problems
- No problems encountered.
# Conclusion
Significant progress was made on the Helnan Antoniades Palace Hotel presentation, with 13 pages completed and visually aligned with the brands high-end positioning. The assets created will serve as a strong foundation for final refinements and client presentation.

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# Goals
- Complete the **Helnan Antoniades Palace Hotel presentation**.
# Process
- Worked extensively on the Helnan Antoniades Palace Hotel presentation, finalizing the full structure and design.
- Completed a total of **23 pages**, ensuring every section clearly communicates the brands identity and Zedias marketing vision.
- Paid strong attention to **detail and visual harmony**, carefully selecting, editing, and enhancing images to achieve a refined and elegant look.
- Focused on maintaining a professional layout, consistent color palette, and high-end design aesthetic that reflects the hotels luxury positioning.
# Problems
- No problems encountered.
# Conclusion
The **Helnan Antoniades Palace Hotel presentation** was fully completed, consisting of 23 pages crafted with precision and creativity. Significant effort was invested in fine-tuning visuals, structure, and storytelling to deliver a professional, polished, and elegant final result that aligns perfectly with the brands image.

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# Process
# Problems
# Conclusion
# Daily Work Report